I Am

Copywriting is magic. You spill a few hundred thousand pixels across a page, and people throw money at you.

About me

Adam Fout

Copywriter | Content Writer | Professor

Words Written

Probably a million

Experience

11+ Years

Specialty

Turn emails into $

Senior copywriter and professor of content strategy at the University of North Texas. 11+ years of experience with almost every form of copywriting and content writing a business could need.

Contact me at awfout@gmail.com

You'll find examples of my writing that generated income for my clients below.

I've had dozens of B2B clients over the years (and a handful of B2C), and I have deep experience with a wide variety of tools and techniques, including SEO copywriting, email marketing, HTML/CSS, web content, and... I mean, really, you name it, I've probably written it.

Plus I've taught college students to write it. Them. Whatever. And I've published a couple of dozen short stories and poems that no one reads (which, let me just tell you, I really love that for me).

Really, I can't seem to stop writing. I mean, my god, look how long this stupid section is becoming. It's silly at this point.

But anyway (no, there's not an 's' in that word, and yes, I'll fight you over this in the Octagon), keep reading to check out my portfolio (and P.P.P.S. I've written so many frickin' things that I truly don't know what to put in the damn thing sometimes, but I've put some stuff in there regardless, so I hope you like it—k, check it out, tysm).

Portfolio of Work

Showcasing my ability to research and write about complex scientific topics in the voice of an expert, this ghostwritten blog post for a medical clinic required extensive research of peer-reviewed articles and consultation with the primary subject matter expert at the medical clinic. The SME was impressed with the article and excited to publish it.


Between these two emails, over 200 people clicked the link to schedule a sales call for a $12,000 program.


Here’s a homepage I wrote for an awesome client.


This cold email campaign had a 74% open rate, an 11% CTR, and a 5.5% reply rate. It generated 16 leads valued at $2,400 each if closed.


I wrote all the content for a website owned by a 3PL firm. Their previous website had little content, and the client was uncertain where to begin.

For this project, I did the following:

  • Created a content strategy for the website
  • Developed a sitemap and menu titles
  • Researched and assigned keywords to every page
  • Wrote each page, including meta descriptions, title tags, and URLs

Visit the live website:


I wrote all the content for this website, owned by a medical equipment firm. I worked extensively with subject matter experts to learn about X-ray products and services to write compelling copy for the site.

The president of the company and the marketing director were both extremely happy with how the website turned out and how the copy read.


I’ve written many posts for PostFunnel.com: